Articles on: Create a loyalty program

How to set up the referral feature?

How to set up the referral feature?

Referral programs are a powerful way to grow your customer base by encouraging existing customers to refer friends and family.

Key Terms

  • Referrer – The customer who shares their referral link with their friends
  • Referee – The person being referred (a friend). A referee will only receive the reward if they are a completely new account — they must not have previously created an account or made a purchase on your store.


Refer to the following video guide to set up the referral feature in BLOY:

Pro Tips

  • Promote the Program: Use email, social media, and your website to inform customers about the referral program.
  • Track Performance: Monitor referral metrics to understand the program's effectiveness and make adjustments as needed.
  • Offer Attractive Rewards: Ensure the rewards are appealing to motivate customers to participate.


Troubleshooting

  • Rewards Not Applying: Check that the referral conditions are met and that rewards are properly configured.
  • Low Participation: Consider increasing the reward or promoting the program more actively.

That's how you can set up the referral feature. If you need assistance, feel free to reach out to us via in-app Live Chat or at support@bloy.io


Updated on: 17/10/2025

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